It’s not always about how many eyeballs are on your streams. Sometimes you just need the right audience and the right platform to monetize live shows. But who is willing to pay? Social media can boost total viewer numbers, but social monetization is still taking shape. Premium content paired with a premium experience can lead to a loyal viewership and more targeted native and branded content advertisers. This group of innovators shares their stories and discusses the successes and failures in monetizing live video.

Learn how to build a toolbox for successful streaming, no matter what constraints or timelines you may face. Productions are often put together in days or even several hours. With shrinking budgets and shifting quality expectations, productions have to be more nimble and cost-effective than ever before. Still, you never know what’s coming until the phone rings. With change being the one certainty, how can you prepare for what’s next? This panel discusses spinning up a show quickly and making sure it goes off without a hitch!

Take your production off-site and online, as this panel talks about solutions for production in the cloud. No longer is it necessary to own every piece of hardware and software needed to produce professional live shows. Redundancy, automation, switching, and graphics can now be done online rather than on location. Sending to multiple destinations, adding overlays, and interactive elements are just some of the options available to today’s live streamers. Learn how to make live streaming easier and more cost effective by leveraging today’s cloud solutions.

The next generation of live streaming applications is bringing in the new breed of OTT networks. No matter how many options there are, viewers just seem to want more content. Today’s audiences are becoming an active part of the live experience. Interacting with hosts and chatting in the comments can often be just as entertaining as the show itself. Many OTT applications are finding interactivity and low latency more of a requirement than a wish-list item. Today’s OTT players are reimagining what it means to be a platform.

Leaders in live streaming present case studies that take you behind the scenes of some of the industry’s biggest success stories. Details announced soon!

Learn how live video fits into your content strategy and how brands and publishers are using live video to reach their audiences. In a mobile-first, socially driven landscape, live streaming can be the best way to connect products with experiences. Finding the right approach and the right partners, can enable you to create live content at scale. This panel discusses what it takes to reach your audience wherever they may be and how to deliver a successful marketing campaign through live streaming.

Leaders in live streaming present case studies that take you behind the scenes of some of the industry’s biggest success stories. Details announced soon!

Captions continue to expand well beyond traditional television, reaching new audiences every day via screens, tablets, and smartphones. With an hour of video uploaded to YouTube every second, and 85% of Facebook video viewed without sound, companies have taken notice as content providers seek every competitive edge in the battle for viewership. Accessible online video is the key to reaching, and expanding, audiences. John Capobianco explains the many approaches to accessible live-streamed media.

Today’s solo streamers can stream every minute of their lives and form deep connections with their fans. Many events and series seek out social influencers to join in, star, or even host in an attempt to build off their personal following. It’s important to find someone that fits the brand and culture so naturally. Learn how to leverage the talent and the following of a solo streamer, as well as what it means to be always-on with sometimes multiple live appearances in a single day.

Learn how to approach a live production from both the creative and technical sides, as this panel dives deep into what it means to be a live producer. Successful live shows start with a solid plan, but they’re only as good as their final result. Producers balance stakeholder demands with technical concerns in order to deliver on time and on budget. Learn from live producers as they talk about how they prepare, document, and deliver a live show.